Photoshoot & Sourcing Policy

We love collaborating with stylists, content creators, and photographers to bring creative visions to life. However, due to the increasing number of requests, we’ve established a formal process to ensure everything runs smoothly. Please review the guidelines below before submitting your requests. 

Terms & Conditions

Apro: PR & Press Opportunities

  • Offered for shoots, projects, and appearances aligned with our brand.
  • Must include credit to our brand and allow us to use or repost content for marketing purposes.

Rental: Test Shoots & Personal Projects

  • A rental fee of 15% of the retail price applies for personal projects and test shoots.
  • Cleaning fees:
    • R50 per item for non-upcycled items (non-dry cleaning)
    • R250 per item for upcycled items (dry cleaning) 
  • If you have rented for a personal project or test shoot that gets published, we will happily refund your rental fee. In return, we kindly request that the content be shared with us for use in our marketing efforts.

Rental: Commercial Use or Non-Aligned Projects

  • For commercial shoots (ads, brand campaigns, TV campaigns, etc.) or projects where we cannot use or repost the content, a rental fee of 15% of the retail price applies.
  • Cleaning fees:
      • R50 per item for non-upcycled items (non-dry cleaning)
      • R250 per item for upcycled items (dry cleaning) 

Sample & Stock Availability

  • Items available for apro or rental are limited to samples and depend on model sizes and current stock availability.
  • For PR or exceptional projects, non-sample items may be approved. These items must be returned in the exact condition they left (clean and undamaged), as they will need to return to the sales floor. If not, you will be charged the full retail price.

Process for Sourcing Requests

1. Submit Shoot Details
Email bella@rethread.store with the following:

  • Moodboard/PR or Press Opportunity
  • Sourcing, shoot, and return dates
  • Model sizes
  • Team list
  • Any specific items you’d like to source

2. Review Process

  • We’ll review your brief to ensure alignment with our brand and check the availability of the requested samples.

3. Approval & Booking

  • Once approved, we’ll send you a link to book both a collection slot and a return slot.
  • Please note: No drop-ins are allowed to avoid disrupting customer showroom appointments.

4. Content Sharing

  • For Apro shoots, we kindly request that finalized images or content be shared with us once ready.

Important Notes

 

  • No Drop-ins: To maintain a smooth experience for our customers, we cannot accommodate unplanned visits. Please ensure all appointments are scheduled in advance.
  • Notice Period: We require a minimum of 48 hours' notice for all sourcing requests to ensure availability and proper preparation.
  • Content Sharing: All apro shoots must share finalized images or content with us for marketing purposes. This helps us showcase the amazing work created with our pieces!
  • Apro Contract: Please read the attached Apro Contract carefully before booking your collection slot. It contains all the terms and conditions for using our garments.
  • Late Returns: A late fee of R100 per day will be charged for any items returned past the agreed return date. 

Thank you for helping us streamline this process and supporting our small team! For any questions, please feel free to reach out to bella@rethread.store.