Rethread is a Cape Town-based fashion label creating bold, versatile clothing in small batches. Born from a love of design and a desire to do things differently, we reimagine wardrobe staples through thoughtful craftsmanship, circular thinking, and a whole lot of personality.
Rethread was born in Amsterdam in 2019.
At the time, our founder Alexa Schempers was completing a Master’s in Fashion Enterprise Creation at the Amsterdam Fashion Institute - a program built around one bold brief: create a fashion business from scratch.
Two years (and many experiments) later, Rethread officially launched in Cape Town in November 2020 with a capsule collection of upcycled, new, and vintage pieces.
Today, Rethread is a proudly local label based in Cape Town, creating small-batch collections that blend thoughtful design with circular principles.
Some of our pieces are upcycled - reworked from vintage garments into something entirely new. Others are made from fabric roll, crafted locally by skilled artisans in Cape Town. And every now and then, we source a curated drop of vintage gems we just couldn’t leave behind.
But all are designed with intention: made to last, made to be worn often, and made to be reimagined in your own way.
At our core, we’re about craftsmanship, creative expression, and making fashion feel exciting again.
Do good. Dress better. That’s the mission. Thanks for threading it forward with us
Customer Reviews
Overall rating: 4.8 / 5 from 501 reviews.
Love how versatile these are, perfect for layering!
I ordered a medium size dress and received a small size that had a strong scent of soap. I sent a mail and I was told that the dress would be picked up and the correct dress would be delivered to me. This morning I received another delivery of a small dress . It makes me wonder if you double check your products when packaging them for delivery… I understood the 1st mistake but the 2nd one has left a sour taste. This was my 1st order to the store.
Absolutely stunning people. Amazing vibe. So helpful and lovely and this is just one of soooo many blooming faaaabulous things I bought! NO REGRETS 💥💥💥💥💥 5 star everything 👏🏼
my experience was so smooth, i got my order within 1-3 days which was perfect and i overall just love the feel and fit of the jacket. 100% worth the price
Absolutely OBSESSED with this trench! The quality is outstanding, every different modification is so flattering, and it's warm and comfy too. I need one in every colour!
As someone who has gone through many ’personal style’ eras, it’s taken me a long time to find a style I think really works for me. Rethread not only encompasses this style but has played an integral part in shaping it. The brand has literally transformed my wardrobe and given new meaning to the word ‘snatched’. My bank account lives in fear of every new drop because, without fail, every single piece catches my eye. The quality is consistently exceptional and every piece I buy feels like an investment into feeling good — I mean just LOOK at this contour tee!?
If you can’t already tell, I felt really hot and sexy in this dress. (I bought it to celebrate my 27th birthday). It was definitely a show stopper and I was racking up compliments like they were coins in a video game. Super comfy as well ! Would 10/10 recommend getting this dress, It exists in the sweet spot where style and comfort meet. Thanks Rethread 💕🫶🏽
